The Communications series contains materials from the Snyder administration's communications division. It was responsible for media and public relations for the Governor's Office and covered local, state, and national issues. Materials include announcements, audio recordings, briefings, correspondence, presentations, press releases, summaries of media coverage, talking points, transcripts, and videos. Also included are emails and documents released from the Governor's office pertaining to the Flint water crisis.
The series is divided into three subseries: Governor, First Lady Sue Snyder, and Social Media Archives.
Many of the videos in Governor subseries were posted to the Governor's YouTube channel and cover a variety of topics, including issues related to the cities of Detroit and Flint, the Detroit River International Crossing bridge, Michigan's economic conditions and financial status, recordings of town halls, state of the state addresses, recordings related to various bills and legislation.
The First Lady Sue Snyder subseries documents Sue Snyder's activities in her role as First Lady of Michigan. She focused on the health, safety, and wellness of Michigan women, children, and students. Of note are the materials related to the First Lady's initiative bring awareness to and end campus sexual assault.
Snyder's first communications director was Geralyn Lasher, who served in this capacity from 2010 to 2013. Jeff Holyfield replaced Lasher in 2013. In 2014, Holyfield was succeeded by Jarrod Agen, who was selected as Snyder's chief of staff in 2015. Meegan Holland took over from Agen in 2015-2016. In 2016, Snyder replaced Holland with Ari Adler, in response to the Flint water crisis.
The Social Media Archives subseries includes archived content from the Snyder administration's various social media accounts.