Item [19] promotes golden Fluffo as a new kind of shortening. Includes baking and frying method, serving suggestion, and product packaging illustrations. Sample recipes: cheese baking powder biscuits, old-fashioned rolled sugar cookies, and pan browned fish fillets. Marked: 464-P.
Item [20] promotes creative cooking with golden Fluffo. Includes cooking hints; weights and measures; illustrations of product packaging, cooking methods, serving suggestion, and buffet tables for adults, teenagers, and children; and index. Sample recipes: parsley and onion bread, checkerboard cookies, chicken curry, German marmalade coffeecake, and salmon Newburg. Marked: 477-P.
Item [21] promotes Crisco shortening. Includes offer for additional copies of [21]; decorative, cartoonish serving suggestion, product packaging, and period dress illustrations; chapters on cookery for men, children, and freezing food; and index. Sample recipes: Sally Lunn, 1-2-3-4 cake, savory spaghetti bake. Marked: RE-10-59, 108-8179.
Item [22] promotes Crisco shortening. Includes prize winning pie recipes from Crisco bake-offs at state and county fairs attributed with formal names and home towns and organized by region and state; pie decorating, product packaging, and serving suggestion illustrations; and baking hints. Sample recipes: Brigham City peach pie, sour cream pumpkin pie, and honey crunch pecan pie.
Item [23] promotes Swift's Allsweet margarine, Brookfield butter, Swift'ning shortening, Brookfield eggs, and OZ peanut butter. Includes illustrations of serving suggestions on the covers and information on how to store, freeze, and pack cookies for mailing. Sample recipes: walnut refrigerator cookies, penuche coconuts, and pineapple drops. Marked: 5-55, 6302.
Item [24] is a mailing of unbound coupons and recipes promoting multiple products including Crisco shortening, Wondra Flour by Gold Medal, Nestlé chocolate baking pieces, Campbell's soup, Carnation evaporated milk, Seneca cranberry juice, Seneca applesauce, Minute Rice, Hunt's Manwich sloppy Joe sauce, ReaLemon lemon juice, Fisher's shredded cheese, and McCormick/Schilling seasoning mixes. Includes original plastic mailer; offers for cook books, video tapes, Corning dishes, magazines, and automatic bread machine; illustrations of serving suggestions; and advertisements. Sample recipes: the ultimate chocolate chip cookie, colonial apple cake, and Libby's famous pumpkin pie.
Creators include:
Item [1] promotes Crisco shortening as the ideal cooking fat because it is purely vegetable, more digestible than lard, doesn't smoke when used for frying, good consistency for handling at room temperature, and more economical than butter or better grades of lard. Includes product packaging, serving suggestion, and period dress illustrations and offer of Calendar for dinners by Marion Harris Neil for five 2-cent stamps. Sample recipes: Emily's white cake and baking powder biscuits. Stamp: E.J. Jones, Wolfeboro, N. H.
Item [2] is a wrapper from Crisco shortening can. Includes recipes on inside, hints for cooking with Crisco, and offer of free cookbook by Marion Harris Neil, cookery editor, Ladies' home journal. A quality edition of the cookbook is offered for five 2-cent stamps. Sample recipes: fried foods, plain pastry, and doughnuts.
Item [3] promotes Crisco shortening. Notes Crisco's superiority to lard, butter, and other fat products for reasons in [1]. Crisco was marketed in 1911 after 4 years of testing, can be reused in frying without retaining flavors if strained, and is Kosher and a "parava" or neutral fat. Includes hints for cooking with Crisco; cooking timetable; weights and measures; art of carving; product packaging, serving suggestion, factory, and period dress illustrations; information on food categories, and offer of deluxe edition of [3] for 5 2-cent stamps. Sample recipes: asparagus soup, baked halibut, beef collops, apple, celery, and nut salad, apple dumplings; egg and anchovy sandwiches, plain Crisco pastry, Boston brown bread, black cake with prune filling, bean cutlets, and baked omelet.